SaaS ideas your next customers are already looking for
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Pain points in business: what people struggle with
Search the problems to solve, as people described them on Reddit and other platforms, in their own words.
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Manual Influencer Marketing
Marketers and small businesses struggle with time-consuming manual social media management and influencer discovery, vetting, and campaign tracking.
In their words
I was running an Instagram presence using like 5 different tools - one for DM automation, one for scheduling, one for competitor research, a separate link-in-bio thing.
my posts on Instagram get a fair amount of likes but my views are low and nobody ever comments, so the whole thing just looks off
Is there anything with an actual searchable database with follower range and engagement rate filters that I'm missing under $80/mo?
As a business owner i used to plan the week for social media on Monday or during the weekend that took at least 4 to 6 hours , and engaging with comments and replying to the DMs took about 4h weekly
manual discovery is honestly becoming a massive time sink
I've been manually searching Instagram and TikTok, but it feels much more difficult and time-consuming than I expected.
I now check follower ratios, whether engagement comes from recycled accounts, and 90 day posting consistency before I commit any budget. Vetting is the actual work, not finding the creator.
I have no UI, it's an ETL pipeline that goes to our accounting software, and runs once a month.
I'm worried that all this engagement is teaching Instagram to keep pushing my content to the wrong audience.
How can I turn views into actual appointment bookings?
I've tried to Dm in insta, tiktok and even sent emails to 20 influencers, mostly micro cause we can't afford much this time.
Now I spend two hours per creator checking all that before any budget goes out.
You'd still have a human driving/scheduling/approving the activity, but you wouldn't have to jump between so many hoops to do so.
Las conversaciones que tengo en Instagram, NO las encuentro TODAS en Manychat, y tampoco puedo ver todo el contenido que las personas me responden
Marketers and small business owners
Where they talk
- r/influencermarketing
- r/SocialMediaMarketing
- r/InstagramMarketing
- r/SocialMediaManagers
- r/smallbusiness
- r/AskMarketing
- r/socialmedia
- r/content_marketing
Tools they use today
- TikTok
- ManyChat
- Claude
- Modash
- Vista Social
Why those fall short
- mess of versions, poorly documented use cases, complicated roles, no support
- algo finds new ways of distribution; geo mismatch persists
- no UI to record, review demands minimum traffic, tokens expire in 2 months
- no clear funnel from content to bookings
- health not exposed as a tool; failures look identical
Map of ideas
Drawing the map…