SaaS ideas your next customers are already looking for
100 SaaS startup ideas for the people who said they'd pay, from agency owners to dentists. Micro SaaS ideas, AI SaaS ideas and B2B SaaS ideas: find yours, build it, sign them up.
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Pain points in business: what people struggle with
Search the problems to solve, as people described them on Reddit and other platforms, in their own words.
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Unidentified Website Visitors
Teams cannot reliably identify and stitch anonymous website visitors to known customers across devices, cookies, and email, breaking attribution and personalization.
In their words
I send out mass messages, but I can’t help but wonder if my income would increase if I approached a different strategy.
I want to prompt them to connect/authenticate their social accounts so we can see their actual follower count/engagement rate
Knowing that someone from amazon visited our pricing page tells my sales team absolutely nothing.
Are there any tools out there that can actually de-anonymize visitors at an individual level anymore
we carry a lot of inactive customer profiles and manage multiple apps/themes
The customers who churned were also the ones filing the most support tickets, asking for the most exceptions, and referring nobody.
there's this huge gap between site visitors and people we can actually reach
it's only account level in clay and a needle in a hay stack to action off of
it's only account level in clay and a needle in a hay stack to action off of unless we have an existing account in Salesforce we are already chasing
we see customers visiting the site, adding to their carts, and coming back, but a lot of them never show up in our reports
Klaviyo not tracking website visits or page views accurately. A lot of loyal customers arent getting the right emails
how you set the threshold for "confident enough to merge" without turning every edge case into a two-week audit
Marketers and GTM teams
Where they talk
- r/b2bmarketing
- r/GrowthHacking
- r/FacebookAds
- r/analytics
- r/DigitalMarketing
- r/gtmengineering
- r/CRM
- r/revops
Tools they use today
- Klaviyo
- Salesforce
- Shopify
- Google Ads
- Google Analytics
- Meta
- 6sense
- Clay
Why those fall short
- even that is a learning curve that I'm still familiarizing myself with
- no login or email capture, users stay strangers
- analytics exhausted; cannot detect confusion, anxieties, tech issues across integrations
- data capture not designed into the experience from day one
- Ad blockers, iOS updates and cookie rejections break browser tracking.
Map of ideas
Drawing the map…





