SaaS ideas your next customers are already looking for
100 SaaS startup ideas for the people who said they'd pay, from agency owners to dentists. Micro SaaS ideas, AI SaaS ideas and B2B SaaS ideas: find yours, build it, sign them up.
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Pain points in business: what people struggle with
Search the problems to solve, as people described them on Reddit and other platforms, in their own words.
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Unreliable B2B Intent Signals
B2B sales and GTM teams struggle to find, trust, and act on timely buying-intent signals, so outreach is late, generic, or wasted on unqualified accounts.
In their words
I honestly don't have time to dig through it all each week.
turning their investment thesis into a repeatable list of targets that nobody else is currently talking to, rather than waiting for a broker to send them a teaser.
We're currently using Apollo + scraping + enrichment, but we're trying to find better sources of high-intent leads.
by the time marketing surfaces an account as "in-market", at least one engineer at that company has already started a poc with a competitor
I used to do this super manually, and I think there needs to be a better way to automate this.
half of what I found on a keyword match was not actually a fit once I read the post
I need actual data that tells me which technical teams are really looking into our space or testing related technology right now
I keep missing opportunities because I'm not seeing these posts fast enough, especially when someone is already in the decision phase
Has anyone actually found a lead gen method that works for an MSP?
The AI isn’t the bottleneck—the manual prompting is.
I use Larkspur to search ideal plans that have high administrative costs, or low participation.
I've built campaigns dedicated to these so-called intent signals from ZoomInfo, and they performed no differently than any other standard cold outreach.
The prospect had literally asked for pricing. I never replied... founders are busy, conversations are scattered, and important signals get missed.
We don't get our clients through linkedin, but it gives our salespeople better angles to attack.
B2B sales and GTM teams
Where they talk
- r/gtmengineering
- r/b2bmarketing
- r/b2b_sales
- r/SaaS
- r/AskGTM
- r/AI_Agents
- r/SalesOperations
- r/microsaas
Tools they use today
- Clay
- Apollo
- ZoomInfo
- 6sense
- Claude
- Google Ads
- HubSpot
Why those fall short
- administrative cost data shown was not legitimate, so never called on that
- Filtering the noise is the real problem; built janky tooling
- scores are unexplained numbers based on random page views
- manual searching is not scalable and finds posts too late
- Clay is overkill and pricey; DIY stacks break and need constant maintenance
Map of ideas
Drawing the map…